5.2xPeak blended ROAS
Aryia
Ad spend on Meta was generating clicks but blended ROAS (Return on Ad Spend) had dipped below 1.5x due to broken pixel tracking and creative fatigue.
Each one starts where it really started: the account, the site or the system, what I changed, and what moved after.
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5.2xPeak blended ROAS
Ad spend on Meta was generating clicks but blended ROAS (Return on Ad Spend) had dipped below 1.5x due to broken pixel tracking and creative fatigue.
A charter brand built end to end. The social accounts earn the audience, a hand-coded Next.js site sells the trip, and bookings alert the crew on WhatsApp.
An earbud brand on 2 systems: a Next.js storefront and a Laravel admin that runs orders, courier handoff, tracking and the ad account behind it.
An ERP for a UK tuition group: student registration, three portals and the reporting an owner needs, on Next.js and Laravel.
A supplier site for global dropshipping: catalogue, ordering, stock and chat, built on WordPress so the team runs it without a developer.
A Bangladeshi electronics brand I co-founded and built: the name, the storefront, the campaigns, and the team that runs them.
An appliance retailer's store: Laravel behind it, category tiles up front, with the social content and paid media that fill it.
Outcomes vary with margin structure, offer strength and budget.
The current Meta ads strategy and the funnel method I use to scale accounts, sent straight to your inbox.
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